Derek Yach on Fast Company: Naked Sells
Derek Yach, PepsiCo’s Senior Vice President, Global Health Policy is attending the Clinton Global Initiative this week in New York. Yesterday, he spoke with Fast Company about PepsiCo’s commitment to delivering a healthier portfolio of products and protecting natural resources. He also suggested three trends that he believes are converging to advance public-private partnerships. An excerpt of the conversation is below. “In the long term, there will be a confluence between profitability and health concerns and the quality of the environment. Consumers differentiate where they buy their products depending on their health and commitment to the environment. In order for people to buy from you, they have to trust the brand and the company, not just like the taste and the flavor. People care how your ingredients are sourced and your ethical use of resources, and the quality and nutrition of your food.” See the complete blog... Read more

























