I’m writing from Yankee Stadium in New York City – the site of PepsiCo’s investor meeting this year – where we just announced global goals in the areas of human, environment, and talent sustainability. It’s a momentous day for our company as we make these bold commitments that push the limits of what’s achievable for a global food and beverage business.
These goals are a critical part of our Performance with Purpose mission. Performance with Purpose is PepsiCo’s promise to deliver sustainable growth by investing in a healthier future for people and our planet. As a global food and beverage company with brands that stand for quality and are respected household names—Quaker Oats, Tropicana, Gatorade, Lay’s and Pepsi-Cola, to name a few—we will continue to build a portfolio of enjoyable and wholesome foods and beverages, find innovative ways to reduce the use of energy, water and packaging, and provide a great workplace for our associates. We will also respect, support and invest in the local communities where we operate, by hiring local people, creating products designed for local tastes and partnering with local farmers, governments and community groups.
I’m particularly excited about PepsiCo’s global goals in the area of human sustainability – where I think we’re stepping across industry boundaries to address core health and wellness challenges in order to make our products more wholesome and nutritious. Our goals are aggressive and respond directly to changing consumer habits and, what we believe is our inherent responsibility as a global food and beverage company. Specifically, we’re committing to:
- Increase the amount of whole grains, fruits, vegetables, nuts, seeds and low-fat dairy in our global product portfolio
- Reduce the average amount of sodium per serving in key global food brands, in key countries, by 25 percent by 2015, with a 2006 baseline
- Reduce the average amount of saturated fat per serving in key global food brands, in key countries, by 15 percent by 2020, with a 2006 baseline
- Reduce the average amount of added sugar per serving in key global beverage brands, in key countries, by 25 percent by 2020, with a 2006 baseline
Lifestyles, and in turn, consumption habits, are changing around the globe – particularly in markets like China and India where there is a direct correlation between food consumption and rise in GDP. As we see this trend line in emerging markets, research tells us that consumers across the U.S. and Europe want healthier products that are affordable, and, importantly, taste great. Because we’re committed to responding to market desires – and broader issues like local and international health epidemics—we’re ensuring that core PepsiCo products from brands like Lays, Pepsi, Tropicana and Quaker can be part of a balanced, healthy lifestyle for consumers around the world.
We’ve also committed to displaying calorie count and key nutrients on food and beverage packaging by 2012, and we will be the first company to eliminate the direct sale of full-sugar soft drinks in primary and secondary schools around the globe by 2012.
Our work in this area is firmly grounded in science, agriculture and technology and we’re collaborating with expert organizations like the World Health Organization and the World Heart Federation in order to fulfill these commitments. That’s why I’m as confident as ever that, with these goals guiding our way, we’ll continue to move toward supporting a healthier future for our consumers.
For more information and a full list of PepsiCo’s global goals – including specifics on our new commitments to water access and packaging reductions – you can check out: www.pepsico.com/goalsandcommitments.